If you’re looking for the unapologetic, dare to be different online presence to help you stand out in a sea of thousands… you’re in the right place.
When your brand is rooted in clarity, community, and individuality, the right people don’t just find you — they feel at home. I help you define your foundations, build an aligned online presence, and show up in a way that feels unmistakably you — so your ideal clients feel a sense of belonging the moment they land on your page.

If you’re tired of feeling overwhelmed, second-guessing every post, and trying to keep up with all the “must-do” advice from social media gurus… you’re not alone.
What if, instead, you had a clear plan you could actually follow, content ideas that made you excited to create, and the confidence to show up as yourself — without wondering if you’re doing everything “right”?
That’s what I help you create. Together, we’ll cut through the noise, figure out exactly what to post (and when), and build an online presence that feels natural, sustainable, and aligned with your goals. No burnout, no chasing trends you hate — just a way of showing up that actually works for you.
I’m Halley, your Social Media Strategist.
I'm a small-town Minnesota gal with that "you betcha" accent and a 4/6 Projector who's made it her mission to help business owners entrepreneurs grow their businesses online.
I’ve spent almost a decade in the marketing world, have a Digital Marketing degree, and hold a Meta Certification — but what matters most is how I help you take the stress out of social media. I believe your strategy should fit you, not the other way around.
I started my career at a local non-profit, and now I get to work with amazing business owners who want their online presence to feel authentic, approachable, and true to their personality. Whether that’s through social media consulting, content creation, email marketing, or full-service social media management, my goal is to make it easier (and a lot more fun) for you to share your story.
At Halehaven, we focus on connection over perfection, sustainable growth over hustle, and helping you build a brand that feels like home.
If you’re ready for social media to feel less like a chore and more like a natural extension of your business — I’ve got your back!
(P.S. Always running on matcha and Taylor Swift songs.)
Our Game Changing Packages You’ll Fall in Love With
Whether you’re ready to hand off your socials completely or just need a strategy that actually feels doable, these packages are built to meet you where you are — and take you where you want to go. Each one is designed with intention, backed by experience, and tailored to make social media feel less like a chore and more like a tool that actually works for your business.
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Feeling overwhelmed by the day-to-day demands of social media? With my done-for-you Social Media Management service, you can finally take social media tasks off your to-do list and get back to focusing on what you do best—growing your business in real life.
Here’s what’s included in our Starter Package:
Profile Audit & Optimization: I’ll review your social profiles and ensure they’re fully optimized to attract your ideal audience and reflect your brand’s vibe.
Tailored Content Strategy: We’ll create a custom content strategy based on your goals, ensuring that every post aligns with your vision and resonates with your audience.
Platform Management (1 social media platform): From content creation to daily management, I’ll handle everything from scheduling posts to responding to comments and messages.
Content Creation (3 posts per week): High-quality, engaging content that reflects your brand’s voice and values—whether it’s photos, graphics, carousels, or videos.
Captions & Hashtag Research: Thoughtfully crafted captions that connect with your audience and strategic hashtag research to increase your visibility.
Content Scheduling: I’ll handle the scheduling of all content, ensuring your posts and Stories go live at the optimal times for maximum visibility and engagement.
Bi-weekly Content Ideation & Planning Meetings (45 minutes): Twice a month, we’ll meet to brainstorm fresh ideas, review results, and make sure we’re on track to meet your goals.
Investment: $1099 per month
Looking for something more customized? I also offer bespoke packages for content creation or more extensive social media management. Just reach out, and we can tailor something that fits your needs perfectly.
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Ready to elevate your social media presence and truly connect with your audience, without spending hours online? My Deluxe Social Media Management package is designed to help you grow your brand authentically and sustainably. With this done-for-you service, you’ll get high-quality content, thoughtful engagement, and strategic support—all tailored to your unique brand voice.
Here’s what’s included in the Deluxe Package:
Profile Audit & Optimization: We’ll start by reviewing your social profile(s) and making sure everything is set up to attract your ideal audience and reflect your brand’s personality.
Tailored Content Strategy: Together, we’ll create a content strategy that aligns with your goals and values. Each piece of content will be designed to speak to your audience and drive meaningful engagement.
Platform Management (2 social media platforms): From daily account management to scheduling posts and responding to your community, I’ll handle all the behind-the-scenes work that keeps your account active and thriving.
Content Creation (4 posts + 3 Stories per week): A mix of high-quality posts and Stories to keep your audience engaged. Every piece of content will reflect your brand’s aesthetic and voice, from storytelling captions to visually appealing graphics or videos.
Captions & Hashtag Research: Thoughtful captions that capture your message and resonate with your audience, paired with strategic hashtag research to help increase your reach.
Community Engagement (1.5 hours per week): I’ll take the lead on engaging with your followers—responding to comments, answering DMs, and sparking conversations. This way, you’re consistently building relationships and staying connected with your community.
Content Scheduling: I’ll handle the scheduling of all content, ensuring your posts and Stories go live at the optimal times for maximum visibility and engagement.
Bi-weekly Content Ideation & Planning Meetings (45 minutes): We’ll meet twice a month to brainstorm new ideas, review performance, and ensure our strategy is aligned with your goals.
Investment: $1499 per month
Looking for something more tailored? I offer customized packages for content creation or extended social media management. Let’s chat and find the right fit for your business needs!
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For the business owner who’s ready to go all in on social media, my Elite Social Media Management package is designed to take your online presence to the next level. This top-tier, done-for-you service covers everything—from strategy to creation and community engagement—so you can focus entirely on running your business, knowing your socials are in expert hands.
Here’s what’s included in the Elite Package:
Profile Audit & Optimization
A full audit of your profiles across two platforms to ensure they’re fully optimized for visibility, engagement, and brand alignment. We’ll refine everything from your bio to your profile images to make sure your brand shines.Comprehensive Content Strategy
We’ll develop a robust content strategy tailored to your goals and audience. Every piece of content will reflect your voice, values, and vision—creating consistency and stronger community connection.Platform Management (2–3 platforms)
I’ll handle daily management across your chosen platforms—posting, replying, engaging, and making sure everything aligns with your strategy.Content Creation (5 Posts + 4 Stories/Week)
A steady stream of on-brand, high-impact content including custom graphics, photos, and short-form video that tells your story in a way that actually connects.Captions & Hashtag Research
Thoughtful, engaging captions paired with relevant hashtags to boost visibility and reach.Community Engagement (3 hours/week)
I’ll spend two hours each week interacting with your community—replying to DMs, responding to comments, and engaging with potential customers.Content Scheduling
Posts and Stories will be strategically scheduled to go live during peak times for engagement, so you never have to worry about hitting “publish.”Bi-Weekly Content Planning Calls (45 min)
Twice a month, we’ll hop on a call to brainstorm, review performance, and make any needed shifts to our content strategy.ManyChat Automation Setup & Maintenance
Want to level up your DMs? I’ll build and maintain custom ManyChat flows to automate lead capture, FAQs, and engagement funnels—saving you time and making the experience smoother for your audience.
Investment: $1999/month
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Ready to batch high-impact, on-brand content without the stress of doing it all yourself? I’ve got you.
With this on-site content creation package, I’ll come to your space and help you capture a full library of photos, Reels, and b-roll that actually feels like you—so you can stop scrambling and start showing up with ease.
We’ll spend 2 hours together on site, capturing intentional, versatile content you can use across your social media, website, and marketing.
Includes:
A branded photo gallery (40–50 unedited images, 10 edited images) that captures your personality, space, and brand vibe
3 professionally edited Reels that are strategic, scroll-stopping, and totally on-brand
A b-roll library of raw, repurposable video clips for Reels, Stories, and any occasion
This isn’t just a photoshoot — it’s a full content reset. You’ll walk away with everything you need to show up consistently without burnout, perfectionism, or last-minute panic posts.
Investment: $599
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Feeling overwhelmed by content creation (again)? You’re not alone—and you don’t have to do it all yourself.
This package is for the business owner who wants fresh, authentic content that actually sounds like them—without the pressure of constantly showing up, posting last-minute, or figuring it all out alone.
You bring the vision—I’ll bring the strategy, creativity, and execution.
What’s included:
15 Days of Custom Content (per month)
Think: eye-catching graphics, scroll-stopping carousels, branded photos, and dynamic Reels or videos. Every post is tailored to your voice, values, and goals—no templates, no fluff.
Bonus: All editing included.Bi-Weekly Content Planning Calls (45 min each)
Twice a month, we’ll hop on a call to map out your content, refine ideas, and make sure it all feels exciting, aligned, and doable. This is your space to brainstorm, reset, and strategize—together.1:1 Voxer Support Between Sessions
Need feedback on an idea? Want help tweaking a caption? You’ll have me in your back pocket between calls for on-the-go support and creative brainstorming.
Investment: $599/month
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Imagine your Reels: ideated, scripted, edited, and ready to post.
All you have to do is film.This is for the creative, coach, or founder who’s so over forcing content—and just wants someone to help them bring their message to life on video without spending hours in CapCut.
I’ll take what you really want to say (and the vibe you want to be known for), and turn it into scroll-stopping, brand-aligned Reels that make people feel seen, understood, and ready to buy.
No 5-second fluff.
No awkward scripts.
No cookie-cutter templates.
Just powerful, purposeful content that actually feels like you.Here's how it works:
After our alignment call, you’ll get a dashboard of 10 custom Reel concepts — designed for your social media, your voice, and your goals.
Each concept includes a detailed script or a simple shot list (think: a super clear checklist of what to film, if anything).
You’ll have two weeks to record your clips, and once I have them, your final edited reels will be delivered within one week.What’s included:
10 Done-for-You Reels + Captions
A curated mix of short- and long-form content that builds hype, reinforces your message, and moves your audience toward your offer.60-Minute Alignment Call
We’ll kick things off with a strategy call to align on your offer, brand voice, and goals—so every reel is grounded, intentional, and designed to convert.Personal Dashboard with Custom Concepts + Shot List
You’ll get a private Notion dashboard (or Google Doc) with your 10 tailored ideas, creative direction, and a simple filming checklist for each.Offer-Aligned Storytelling
Every reel is built around your unique positioning — no random trends, just content that supports your goals and speaks directly to your audience.1 Revision Round Per Reel
You’ll have one round of revisions per reel to make sure everything feels aligned, polished, and true to you.
Turnaround: 1 week after receiving your clips
Investment: $499 -
90 minutes of pure magic where we'll tackle whatever's holding you back on social - whether you're feeling stuck AF, overwhelmed by all the "rules," or just need someone to remind you that you're a total badass who's doing enough.
What You Get:
Before Our Session:
Quick-but-mighty intake form to spill the tea on your social media situation
Goal-crushing questionnaire (don't worry, we make this fun!)
Your pick of session times that work for YOUR schedule
During Our 90-Min Session:
Dedicated time to get real about what's holding you back
Strategy planning that feels like YOU (not some cookie-cutter template)
Permission to break ALL the rules that aren't serving you
Solutions for showing up sustainably (bye-bye, burnout!)
After We Crush It:
Full session recording to revisit whenever you need that extra boost
Detailed PDF packed with personalized strategies, ideas, and resources
ONE FULL WEEK of Voxer support to keep the momentum going (message me anytime with questions, wins, or when you need a pep talk!)
No topic is off-limits. Whether you need help finding your voice, creating content that lights you up, or building genuine connections - I'm your girl. Let's make social media feel exciting again! ✨
Investment: $190/session
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This is for the small business owner who’s over the social media pressure — and just wants a plan that makes sense, feels doable, and actually supports your growth.
You’re not here to become an influencer. You’re here to build community, make sales, and get visible in your local area.
That’s where I come in.
Together, we’ll create a rhythm that works for your capacity and your goals. No overcomplicated strategies. No “you have to post daily” energy. Just simple, smart systems that help you show up consistently and confidently—without hiring a full-time social media manager.
Here’s how it works:
Each month, we hop on a strategy call to review what’s working, map out the month ahead, and brainstorm creative ways to connect with your audience. Then I’ll send over your personalized content plan and assets — so you know exactly what to post, when to post it, and how to make it look good.
You implement at your own pace, with me in your back pocket for guidance.
What’s included:
Monthly Strategy Call (45 min)
We’ll align on priorities, brainstorm post ideas, and map out your monthly content focus—so you’re never staring at a blank screen.15–20 Custom Content Ideas
Tailored post prompts with caption starters and format suggestions based on your business goals, offers, and local events.Content Calendar (2–3 posts/week)
A simplified weekly rhythm that helps you stay consistent—without burning out or posting just to post.Monthly Canva Template Drop (2–4 Templates)
Branded, plug-and-play templates for feed posts or stories. Easy to use. Easy to repurpose.Story Ideas + Trending Audio Suggestions
Ready-to-use prompts and Reels audio ideas to help you show up on Stories and video—even if you're camera shy.Pre-Post Feedback (2–3 Posts/Reels per month)
Want a gut check before posting? I’ll review your draft content and give feedback to make it stronger.Monthly Analytics Check-In
A quick breakdown of what’s landing with your audience and where to focus next—no confusing spreadsheets required.
Investment: $299/month
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Ready to turn your email list into a thriving community? My Email Marketing Package is designed to take the guesswork out of your email strategy and transform it into a powerful tool for nurturing relationships, driving engagement, and boosting conversions. From strategy to automation, I’ve got every aspect of your email marketing covered—so you can focus on growing your business.
Here’s what’s included:
Funnel & Automation Set-Up: I’ll create and implement automated email funnels that guide your audience through a personalized journey, saving you time while delivering value to your subscribers.
Custom Email Marketing Strategy: We’ll develop an email strategy tailored to your brand’s voice, goals, and audience. Every email will serve a purpose, whether it’s nurturing leads, promoting offers, or keeping your audience engaged.
Copywriting: Thoughtful, engaging copy that resonates with your audience and drives action. Each email will reflect your brand’s unique voice while building authentic connections with your readers.
Brand Strategy Alignment: Your email marketing will align seamlessly with your overall brand strategy, ensuring consistency across all platforms and communication.
Newsletter Creation & Maintenance: From content ideas to design and sending, I’ll manage your newsletter creation and handle ongoing maintenance so you can consistently deliver value to your subscribers.
Opt-in Creation & Form Set-Up: I’ll create high-converting opt-in forms and landing pages to grow your email list, along with handling all the necessary tech and form integration.
Email Scheduling & Sending: I’ll ensure your emails are scheduled and sent at optimal times for your audience, maximizing engagement and open rates.
Monthly Analytics Report: Each month, you’ll receive a detailed report on your email performance, including open rates, click-through rates, and insights into what’s working (and what we can tweak for even better results).
Bi-weekly Strategy Sessions (30 minutes): We’ll meet every two weeks to review performance, brainstorm new ideas, and fine-tune your email marketing strategy.
Investment: $699/month
Add-Ons Available:
Landing Page Creation: Get a custom landing page designed to capture leads and guide your audience to your offers.
Welcome Sequence: A personalized email sequence to welcome new subscribers and introduce them to your brand.
Link-in-Bio Form: A custom form to link in your social media bios, driving traffic and growing your email list with ease.
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Want to stop wasting money on ads that don’t convert?
My Social Media Advertising Package is designed to help you finally see results from your ad spend—without the overwhelm. From strategy to creative to reporting, I’ll handle the details so your ads actually work for you (not against your budget).Whether you're looking to boost brand awareness, generate leads, or drive conversions, this package is built to help you get in front of the right people at the right time—with the right message.
Here’s what’s included:
Ad Strategy & Campaign Planning
A deep-dive into your business goals, offers, and audience to build a custom strategy that supports results — not just clicks.Audience Targeting & Research
Detailed targeting based on interests, demographics, and behaviors — plus custom and lookalike audiences if applicable.Ad Creative & Copywriting
Branded, scroll-stopping visuals (static or video) and copy that speaks directly to your ideal customer.Campaign Setup & Launch
End-to-end campaign buildout, including objectives, placements, testing structure, and conversion goals.Ongoing Optimization & Management
Continuous monitoring, split testing, creative refreshes, and strategy tweaks based on performance data.Bi-weekly Ad Performance Reports
Easy-to-understand reporting that outlines reach, engagement, conversions, cost-per-click, and strategic next steps.Monthly Strategy Sessions (30 minutes)
Live check-ins to review results, plan your next campaign cycle, and answer questions or brainstorm new ideas.
Investment: $500

“I can honestly say this investment was 100% worth it, and I will work with Halley again. She over-delivers and is a DELIGHT!"
-Jessica W.

Our Process
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Discovery Call
The first step is a Discovery Call. During our 20-30 minute chat, we’ll get to know each other a bit! We’ll talk about your business, your current challenges with social media or marketing, what your goals are, and talk about our Agency, along with the services we offer.
After that, we will provide our recommendations for services that will make your social media or marketing challenges a thing of the past, and help you accomplish your goals. If we feel it’s a vibe, we’ll move forward with our next steps!
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Next Steps
Once we’ve discussed the service that would be the best fit for your brand, we’ll get to work on drafting a personalized Proposal for you to review that includes all the details you need to know to move forward in making your decision.
Once the Proposal is signed and completed by you, it’s official — we’re in partnership, and we’re so stoked to start working with you!
Note: Proposals will only apply to certain services, such as Social Media Management, Email Marketing, and Social Media Advertising. All other services will only require a signed agreement, along with an invoice.
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Our Game Plan
Now that you’re an official client with Halehaven, you’ll receive our Client Welcome Packet for you to review, along with a low-key Client Questionnaire for you to fill out and complete. The Questionnaire allows us to really get to know you and your brand, so that we’re able to provide you with the best services and client experience possible.
Once that’s completed, we’ll follow up with you to discuss next steps!
Ready for a social media presence that’s low-pressure, high-impact, and totally you? Let’s chat.
Fill out the form below, and we’ll be in touch within 24 hours.